Report: Contactless card numbers on the rise in Turkey
25 March, 2013
category: Contactless
New data released by BKM (Interbank Card Center of Turkey) reveals a boom in the amount of contactless cards issued in Turkey, with numbers getting more widespread day by day.
Numbers are exceedingly getting better, reaching 10.3 million in 2012. Contactless card numbers reached 6.3 million in 2011, up from 3.4 million recorded in 2010. The BKM data also notes that of the 2012 numbers 1.4 million were prepaid debit cards, whereas the remaining 8.9 million were credit cards.
In addition, the volume of shopping with contactless cards has tripled, with the number of contactless shopping transactions made with prepaid debit and credit cards increasing up to 18.2 million and 8.4 million, respectively.
When examining the distribution of Turkey’s contactless expenditures, it was discovered that two industries really stood out from all the rest. Supermarkets held the most with 67 percent of total amount of shopping, followed by dining payments, the ratio of which was 14%.