Barclaycard launches iPhone game to promote contactless payments
06 July, 2009
category: Contactless, Financial
Barclaycard has unveiled a free iPhone game, Waterslide Extreme, to coincide with the next airing of its Waterslide advertising campaign. The concept for the mobile game is taken from Barclaycard’s latest advertising campaign that demonstrates contactless payment.
The game, developed by fishlabs and Dare for Barclaycard, has nine levels with the objective to steer a character down an increasingly difficult waterslide in the quickest time whilst collecting points and avoiding objects along the way. Visitors to an Apple Store or ITunes can download the application for free from mid-July.