Isis, the mobile commerce joint venture between AT&T, T-Mobile and Verizon, is preparing to launch a massive NFC payments pilot in Salt Lake City this summer, reports the Salt Lake Tribune.
The pilot, which will also be conducted in Austin, Tex., represents a major push by the U.S. payments industry to get customers and merchants to adopt mobile payments and smart cards.
“This summer in Salt Lake City and in Austin we will be launching kind of a full frontal attack across carriers, banks and merchants,” said Jim Stapleton, chief sales officer for Isis. “Consumers [will] actually experience this new world we’ve all talked about.”
According to Stapleton, an exact launch date has not been set, but the pilot is expected to run from 6 to 12 months ahead of a nationwide rollout.
In addition to payments, the new service will also enable customers to store loyalty cards and coupons on their phone, creating a true mobile wallet experience.
Salt Lake residents can expect to hear from banks and mobile operators in the coming weeks about how to use the new technology.
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